Friday, January 13, 2012
Transfer pricing
Transfer pricing is a popular topic in management accounting. It is concerned with the price
when one department (the selling department) provides goods or services to another
department (the buying department). That is, one department generates revenue from the
sales of goods or services and the other department incurs expenses from the purchases of
goods or services. Transfer pricing is closely related to responsibility accounting in which
each department is responsible for its cost, revenue, expense or investment return depending
on the type of centre it is. Thus, transfer pricing effectiveness is essential to the success of
the overall company. The related key issue is the determination of a transfer price which
brings goal congruence to the company, and to the buying and the selling departments, as all
parties want to make a profit.
A department like the sales department which purchases goods and services may compare
the prices of similar products in the external market before making its purchasing decision. If
external prices are more attractive than internal prices, it may purchase from outside rather
than from an internal department like the production department. Similarly, the production
department may refer to prices of similar products before it decides to sell to the sales
department since selling to the external market may be more attractive. This is the basic idea
of market-based transfer prices.
Market-based transfer prices generally result in optimal decisions provided that there is a
perfectly competitive market for the intermediate product being transferred and there is
minimal interdependence between subunits. Also, there are no additional costs or benefits
from buying or selling to the external market instead of selling the items internally.
In cost-based transfer pricing, the transfer price is decided by the cost of goods or services
concerned. The cost calculation formula may involve variable costs, fixed costs, full costs or
some other variation. Cost-based transfer pricing models are appropriate when market prices
are not available or are inappropriate or are even costly to get. This could be the case when
the intermediate product being sold is unique or differs from the products available externally.
In fact, many companies use transfer prices based on full cost or full cost plus a markup to
approximate market price.
The use of cost-based transfer prices can result in sub-optimal decisions because the
full-cost transfer price is higher than the external product price, so the departmental operating
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profit is maximized by purchasing the product externally. However, purchasing the product
from external sources results in a lower total company profit because the other divisions still
incur fixed costs included in the full-cost transfer price, and the external price is higher than
the variable cost of producing the product.
Cost calculation is also somewhat subjective. Dual pricing is used to describe the situation in
which the selling and buying departments use different transfer pricing methods. For example,
the selling department may use full cost pricing while the buying department may use market
pricing.
Another common transfer pricing method is the negotiated transfer price. In this method,
departments negotiate between themselves to arrive at a transfer price. Quite often this
involves some form of bargaining. For example, a powerful department may be able to get a
better price from a small department.
Consider the following example. Suppose AAT is a company producing chairs. The
company’s production department produces 100,000 chairs a year and its annual capacity is
150,000. The variable cost of each chair is $300 and the annual fixed cost for the production
plant is $9,000,000. The chair can be sold for $400 in the open market.
Within the company, the administration department plans to buy 50,000 chairs at $280 from
the production department, but the production department refuses this order as the offered
price is below the variable cost, as can be seen by calculating the contribution margin:
.
Sales price $280
Variable cost ($300)
Contribution margin ($20)
The minimum transfer price should therefore equal the variable or incremental costs incurred
by the transferring department plus the opportunity costs resulting from transferring the
products or service internally instead of selling them to external customers.
Transfer price >= variable cost per unit + unit contribution margin on lost sales
Unused capacity within the selling department affects the opportunity cost of an internal
transfer. If there is unused capacity within the selling department, no opportunity costs are
involved in an internal transfer price. The transfer price will likely be in the lower range,
covering only the variable cost involved in the production of the product but not the fixed cost,
3
because the fixed cost will be incurred regardless of the production volume. The transfer
price must be great than or equal to $300 or otherwise the selling department (in this case,
the production department) incurs a loss.
If there is limited capacity, say 100,000 chairs, acceptance of the order from the
administration department means that the production department needs to reduce its
production volume from 100,000 to 50,000 chairs. The unit contribution is $100 ($400 - $300).
An ideal transfer price is at least equal to the variable cost per unit + unit contribution margin
on lost sales = $300 + $100 = $400.
Back to the unlimited capacity case, the administration department’s manager thinks that the
order could bring the fixed cost per desk from $90 to $60. In addition, it also takes the
production department to its maximum capacity of 150,000. This case can be strengthened
by the fact that the department is able to sell the chair at $420 though an additional cost of
$100 per chair is incurred.
From the company’s perspective, the transfer price of $280 is acceptable because the overall
profit of the company is increased by $1,000,000 [50,000 chairs x ($420 - $300 - $100)]. A
possible way to solve this situation is to either a dual pricing system to allow the production
department to gain the market transfer price and to allow the administration department to
pay a cost-based price. Another solution is to have the two departments to negotiate an
agreed transfer price.
In another example, PBE Ltd is a chain store cake business. It produces cakes and it has two
departments: the production department and the sales department. The variable costs of the
production and sales departments are $3 and $10 respectively, and the fixed costs $2 and
$12. Due to refrigeration issues, the sales department has a daily capacity of 40,000 cakes; it
usually purchases 25,000 cakes from the production department and 15,000 cakes from
other vendors for $20 each.
Now, if the formula of 180% of variable cost is used as the transfer price from the production
department to the sales department, the transfer price between departments is $5.40 ($3 x
180%). If management decides to use another formula, 110% of the full cost, the transfer
price would become $5.5 [($3+$2) x110%]. This is a good deal as the price is much lower
than the price of $20 paid to external vendor.
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Now assume that 200 cakes are transferred from the production department to the sales
department at a transfer price of $6 per cake. The sales department sells the 200 cakes at a
price of $40 each to customers. This would bring the profit of both divisions up to $2,600.
Per unit Production Per unit Sales
Revenue $6 $1,200 $40 $8,000
Expenses -
Variable 3 600 16 3,200
Fixed 2 400 12 2,400
Profit 200 2,400
Many factors affect transfer pricing. Management efforts, especially between the
departmental and senior level; departmental performance; and autonomy all need to be taken
into consideration as well as calculations.
Transfer prices often have tax issues when the intermediate product is being sold or
transferred between departments operating under different tax jurisdictions. The company’s
total profit will be maximized when the transfer price results in the departments with the
lowest tax rate realizing the largest profits. Many tax regulatory bodies restrict companies
“shifting” profit from locations with higher tax rates to locations with lower tax rates. Thus
companies need to be aware of the impact of tax rates and transfer prices on total company
profits.
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